One operating system. Many agencies. Operating as one.
Clients expect integrated capability, faster execution, and measurable outcomes. AI and automation have raised the bar on what's possible. Most independent agencies can't deliver at this level alone—not because they lack talent, but because their operating model stops at the edge of the firm. Alterity provides the missing layer.
Take on the work that previously went to larger shops. Specialist depth across the network backs every pitch.
Execution is structured by the system. Multi-agency delivery becomes routine, not a negotiation.
Patterns across every engagement reveal what wins and what stalls. Insight compounds with every project.
The network behaves like a single business. Work routes automatically. Growth accelerates over time.
Traditional networks run on relationships. Work flows through who you know. Learning resets with every engagement. Alterity runs on a single operating system—shared data, consistent visibility, comparable performance signals. Work routes automatically. Insight compounds.
See AgencyCoreThe technology layer that turns the network into a functioning system. Individually, AgencyCore makes your agency sharper. At network level, it creates compounding advantage.
AI-powered apps generate and qualify demand continuously. Lead discovery, outreach, and follow-up run as infrastructure.
Built-in agents handle routine work across sales, delivery, and operations. Consistency increases as you scale.
All activity flows into a single data model. See what's working, where value is created, and how to act on it.
Work entering the network routes to the best-fit agency based on performance, capability, and capacity.
Embed and sell your own software on the platform. Turn internal tools into products. Create recurring revenue beyond client work.
Broader scope. Tighter delivery. Clearer accountability.
The network stays invisible. The agency relationship remains primary. Clients see a more capable partner—confident proposals, seamless execution, results that scale with ambition.
Alterity is launching with a small group of agencies who will define how the network works. This is architectural influence.
Founder & CEO
Twenty years building platforms and running agencies. Founded Firedrop, an AI-driven design automation platform delivering enterprise work for P&G, AB InBev, and Universal Music Group. Runs Growthmode.
Co-founder & CTO
Former Meta and Booking.com. Twelve years building AI-driven systems at global scale. Leads AgencyCore.
Chairman
Built and sold agencies to Publicis. Worked with Sky, Vodafone, BMW, and GSK. Brings institutional perspective on what agencies grow into.
This is what networks have always promised. It's what technology finally makes possible.
Network reach. Shared technology. Compounding advantage.